OUR STORY

OUR STORY

Doughnut Plant is the original gourmet doughnut maker. Since 1994, Doughnut Plant has been pioneering artisanal, high-quality doughnuts in New York City, using all-natural ingredients and innovative techniques. Founder Mark Isreal started making doughnuts using his grandfather’s recipe in a Lower East Side basement, delivering them by bicycle to gourmet coffee shops.

Over the years, Doughnut Plant has introduced many industry-first innovations, including the first Crème Brûlée Doughnut, the iconic Square-Filled Doughnut, the Doughflower, and the vegan Sourdoughnut—all made fresh daily with no artificial flavors, preservatives, or trans fats. Doughnut Plant's commitment to originality, craftsmanship, and premium ingredients sets them apart as the true original gourmet doughnut maker.